Dramatic Increase in responses due to text messages

Every day SAT-7 ARABIC broadcasts text messages received from viewers. Most of these messages are in Arabic, but the also arrive in English and French. After receiving a message, SAT-7 reviews it and then adds it to a crawl on the bottom of the screen. This is now a popular feature of many other Arabic TV stations, and viewers often text personal messages to friends who may be watching. These TV stations usually charge for this service. SAT-7 provides the text crawl free of charge, and many of the messages carried on the screen are prayer requests in which the writers are asking the entire SAT-7 audience to pray for their needs.